This study examines the prevalence and context of violence engendered in film and television produced programs in modern society. The author provided relevant information about the way in which contextual depictions of violence are featured in television and film content and transmitted to ubiquitous social media audiences. Further, the author explains the way filmmakers use digital, sound and special effects, lighting, camera shots, animation, puppeteering, spoken language, costumes, makeup, sets, stages, cinematography, and human actors to infuse realism in the minds of global audiences. The study revealed various factors that shape viewers’ emotions, moods, perceptions, and behaviors based on their individual involvement with social media technology. The researcher used Grounded Theory methodology to examine in-depth cinematic techniques used by filmmakers to cultivate contemporary themes based on real-world circumstances. In addition, Grounded Theory procedures were utilized to describe, analyze, and examine mediated messages contained in the content of theatrical and televised motion pictures, and to identify and make inferences about contextual depictions of violence within a social setting. The findings revealed that there is a correlation between mass media violence and consumers’ high consumption of mediated messages which reflect the philosophical, psychological, and ideologies of real-world experiences and consequences. The research discovered that social media and mass media influence individual’s perceptions, dispositions, emotions, and concepts of what they feel to be true events within their social circle. The results further argued that digital technology reflects humanism and virtual realities that is associated with the world in which we live.
Keywords Grounded Theory, Humanism, Perceptions of Reality, Social Media Violent Images, Real-World News Storytelling Events, Television and Film Violence, Virtual Reality
About the presenterOtis Thomas
Otis Thomas, Ph.D. Professional Biography
Bowie State University, Bowie, MD Chair, Department of Communications and Director for BSU-TV and WBSU Radio Station
Professional Experience: Educator, Broadcast Journalist, and Station Director with professional experience in broadcast journalism, television news production, radio & television production, audio/video production, mass media research and fundraising.
Research Interest: Popular Culture, Mass Communication, Social Media and Culturally Diverse Societies