MAPACA

Mid-Atlantic Popular &
American Culture Association

Presentations

• Strong is the New Skinny: Redefining Feminine in Athletic Apparel
  Danie Greenwell (Drexel University)
• Store Openings and Brand Framing: Exploring Cultural Devices in UNIQLO’s Philadelphia Expansion
  Myles Ethan Lascity (Southern Methodist University)
• Follow Us IV: Social Media Technology and Consumer Perceptions
  Aeran Park (Savannah College of Art and Design)